Beauty Trends


Everything: The 1400 Scents Solution 
Written by: Joel Neuman
 
Ever have a hard time deciding which perfume to wear? If you find the choice a bit too vexing then how about mixing 1400 of the year's most popular fragrances to find the right compromise. That is exactly what Dutch artist team Lernert and Sander, turned mad scientists, did to come up with their 'Everything' project.
 
To achieve their result they fashioned a special hand-blown jumbo sized perfume bottle. Then they added and combined many thousands of dollars worth of expensive perfume. To save on costs they scrounged around for sample size amulets and squeezed out their previous aromatic droplets.
 
The results according to these Dr. Frankenscents... "We think Everything smells of your average fragrance department store -- that wall of smell that hits you when you enter it... A friend of ours thinks it smells of Chanel #5. We think it doesn't, but love the idea that all the fragrances of 2012 mixed together ends up to smelling like the most iconic smell in the world."
 
Lenert and Sander presented their creation between March 1st-9th at the Colette shop in Paris, and offered patrons the chance to test their ambitious concoction.

Video - Everything fragrance from Lernert & Sander




 

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